Tag: Audio

jwPlayer on iOS

by Danny Gershman (Senior Software Engineer) @dannygnc

Here at Cinchcast we use jwPlayer for handling syndication of our audio content. Because of certain functionality of iOS, the jwPlayer library overrides it’s own functionality in favor of allow iOS to handle the video tag in HTML.

As we don’t use video on our platform and have our own custom implementation using slides with PopcornJS, this causes a lot of issues for us.

Here is a snippet from jwPlayer’s website as to why they do this.

iOS specific limitations

In order to ensure the best possible user experience on iOS devices, Apple has placed some stringent controls on how video can be viewed and controlled on these devices. The JW Player works around these as best as possible, but the following limitations still persist:

  • Video cannot be viewed in context on the iPhone – video is always viewed in fullscreen in the native playback application.
  • Video cannot be started programmatically – users must click on the screen to trigger playback. Additionally, no visual elements sitting over the video tag will receive click events while the video is visible (playing or paused).
  • Volume can only be controlled via the built-in controlbar and the device controls.

To get around some of these issues, the JW Player uses the native iOS controls, but continues to send out all API events. Note that some API commands will not function as expected.

There is a very easy to work around this. Essentially you override the function in the library prior to jwPlayer being initialized that tells the player that you are never on a specific mobile device.

jwplayer.utils.isMobile = function () { return false; };

Once the player is called, it will show the jwPlayer HTML5 player instead of the native iOS one.

Cinchcast Releases White Paper on Effective B2B Content Marketing Strategies

New white paper provides marketers with effective strategies for leveraging interactive audio to create compelling content assets at scale while saving time and money

November 10, 2011 – New York, NY – Cinchcast, a company that provides solutions for businesses to create, share, measure and monetize audio content, today released a new white paper as part of its Marketing Series titled, “Supercharge Your B2B Content Marketing Efforts with Interactive Audio.”

According to a recent research report from the Content Marketing Institute, nine out of 10 organizations leverage content marketing to achieve their overall B2B marketing objectives. The widespread adoption of this approach is driven by the fact that engaging, high-value content has proven to be one of the most effective ways to activate prospects and customers.

However, creating compelling, timely content at scale to support ongoing content marketing strategies is one of the biggest ongoing challenges B2B marketers face.

One highly effective and often overlooked strategy is audio content. Established web-based technologies, like Cinchcast’s cloud-based audio publishing and management platform, simplify the audio content creation and distribution process and provide a clear path for companies to increase reach and engagement.

Cinchcast’s new white paper highlights four ways B2B marketers can leverage online audio content to enhance their content marketing efforts while saving time and reducing content creation costs.

Readers will learn how to:
• Create authentic customer stories
• Effectively turn company executives and experts into content creators
• Optimize their online and offline event strategy
• Turn existing text-based content into mobile, on-demand content

Download the complete paper here:
http://go.cinchcast.com/CinchcastWhitePaperCM101.html

About Cinchcast
Cinchcast was developed to provide businesses with a simple and powerful solution to produce and share original audio content. Headquartered in New York City, Cinchcast powers audio content strategies for companies such as United Business Media, Business Insider, SAP and Sears, and is the technology behind BlogTalkRadio. For more information, please visit www.cinchcast.com.

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Cinchcast Releases White Paper on How to Increase Online Engagement and Revenue with Audio

New white paper provides online publishers with effective strategies and industry case studies on creating, sharing and monetizing online audio content.

November 9, 2011 – New York, NY – Cinchcast, a company that provides solutions for businesses to create, share, measure and monetize audio content, today released a new white paper as part of its Media Creation Series titled, “4 Ways to Increase Online Engagement and Revenue with Interactive Audio.”

Online publishers are faced with the ongoing challenge of how to create fresh, engaging content, while managing the costs of doing so. To achieve this objective, most publishers are leveraging multiple approaches—text, video, slideshows, infographics, and various other content approaches.

One highly effective and often overlooked strategy is audio content. Established web-based technologies, like Cinchcast’s cloud-based audio publishing and management platform, simplify the audio content creation and distribution process and provide a clear path for content monetization.

Cinchcast’s new white paper highlights four ways integrating interactive audio into your content strategy can increase online engagement and revenue while saving time and money. It also provides real world examples of how online publishers are leveraging audio content to drive business growth.

Download the complete paper here:
http://go.cinchcast.com/Media-Creation-White-Paper-Series.html

About Cinchcast
Cinchcast was developed to provide businesses with a simple and powerful solution to produce and share original audio content. Headquartered in New York City, Cinchcast powers audio content strategies for companies such as United Business Media, Business Insider, SAP and Sears, and is the technology behind BlogTalkRadio. For more information, please visit www.cinchcast.com.

[AUDIO] 4 Ways to Increase Online Engagement and Revenue with Interactive Audio


Find out about our new white paper:

Download Now: 4 Ways to Increase Online Engagement and Revenue with Interactive Audio.

What is the right marketing medium for your budget? Tips from Cinchcast featured on iMedia Connection

There are many different options for marketers to create and share branded content with their target audiences online. In this article we give marketers some tips on how to choose the right vehicles to support your marketing goals, resources and budget. Read more now.

Cinchcast in Bulldog Reporter’s Daily Dog

Bulldog Reporter’s Daily Dog recently featured Cinchcast as an effective audio platform for businesses. Read the full post, “Cinchcast Launches Cloud Platform to Provide Businesses with Audio Publishing, Marketing, PR and Management Solutions.

 

Cinchcast in Bulldog Reporter's Daily Dog

Bulldog Reporter’s Daily Dog recently featured Cinchcast as an effective audio platform for businesses. Read the full post, “Cinchcast Launches Cloud Platform to Provide Businesses with Audio Publishing, Marketing, PR and Management Solutions.

 

Cinchcast in Folio Magazine

Folio Magazine recently covered Cinchcast’s solutions for online publishers. Read the complete article, “Cinchcast Launches Audio Platform Cloud Solution for Digital Publishers.”